Intersport

Serving as an outsourced Creative Director for agency Wilderness, I generated ideas for multiple campaigns each season for sports apparel retailer Intersport.

From streetwear to performance gear, from hiking to football to running, I created campaigns that ran across video and social, and spoke to Intersport’s desire to foster a community of passionate and authentic sport lovers.

Screenshot 2021-03-25 at 09.55.54.png

The All Weather Club

The 2020 “Winterised Running” campaign. We wanted to promote the idea of the high-energy, positive, social mindset of the runner who loves any and every condition - so we created the All Weather Club.

Skiing: Magic Moments

A campaign around the ski holiday moments that everyone can’t wait to get back to.